March 18, 2023 | By: Canadian Freelance Guild
Writing and Editing, Social Media
 

The Role

• Create, produce, and manage all content across our social surfaces, ultimately designing and implementing a social media strategy that aligns with business goals 
• Stay highly organized, efficient, and proactive at capturing the many stories you want to tell across each channel, including scouting out and creating proposals for new avenues and channels
• Bring mission to life by building narrative arcs and setting a cohesive vision for creative content, brand awareness, and social engagement
• Track results, share learnings, and continue to refine our overall social strategy by monitoring the performance across our social surfaces
• Collaborate closely with internal teams including product marketing, brand marketing, and creative development to share stories that will resonate with our international community in meaningful ways 
• Co-create web3-native marketing playbooks and set new industry standards with innovation and a forward-thinking mindset by collaborating with other team members on editorial, product marketing, website surfaces, and more

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