March 18, 2023 | By: Canadian Freelance Guild
Writing and Editing, Content Writing
 

Responsibilities

• Continuously develop, deliver, and refine strategic, engaging nurturing campaigns to guide customers along ideal customer journeys.
• Partner with Product Managers to understand features, nurturing opportunities, and customer profiles.
• Partner with Customer Support to deliver content for in-app messaging and guidance.
• Partner with Product Marketing Managers, UX Designers and Brand stakeholders to ensure messaging works in design and aligns with product and organizational strategies.
• Own and report on campaign effectiveness, including the communication of results to stakeholders.
• Ability to proofread for grammatical & spelling accuracy, consistency, and brand voice.
• Perform other duties and/or special projects as assigned.

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